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Media Buying.
Measurably Better.

The modern DSP with built-in incrementality measurement and optimization.

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Martin closes the loop between incrementality measurement and programmatic media buying.

Marketing scientists have known for years that Incrementality is the only true measure of marketing effectiveness. Until now, media buying and incrementality measurement have been disjointed, leading to wasted media dollars.

Incrementality Measurement Engine
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We brought incrementality measurement into the DSP–forget weeks of back-and-forth with third party vendors and waiting for end-of-campaign lift reports.

Optimization to Incrementality
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Machine Learning algorithms optimize campaigns to incremental conversions in real time, driving the business results that matter.

Full Funnel Media
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Measure everything from Brand Equity lift and lift in Store Visits, to Offline and Online Sales lift and lift in Online Conversion events - across CTV, Online Video, Display and Native.

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Finally, a fully-modernized set of capabilities.

The results speak
for themselves.

Is your media actually having an impact on your business? For media measurement to be accurate, it must be causal.

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average lift in conversions with Martin

Better results.
Better measurement.
Better experience.

Martin is the modern media buying & measurement platform for marketers who want to measure the true impact of their marketing.

Let's get to know each other better.

We believe in the power of a personal relationship. Tell us about your marketing and any challenges you're experiencing, and we'll share our thoughts.
No hard sell, we promise.